Following two successful events in 2011 and 2012, the Punjab Halal
Development Agency and the Halal Research Council are hosting the third International Halal Conference & Expo from 22 to 23 May at the International Expo
Center, Johar Town Lahore in Pakistan in collaboration with Expo Centre
Lahore, the Punjab Agriculture & Meat Company, the University of Veterinary
& Animal Sciences and the Goverment of Punjab-Pakistan.
The focus this year will be on increasing the export volume and opportunities of halal trade; field visits to showcase the halal industry in Pakistan; food safety management and halal certification, connecting importers and exporters, and promoting halal branding and marketing.
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| Source: International Halal Conference & Expo website. |
According to the organisers, Pakistan has a 100% halal livestock supply chain and stands to gain from the growth in global demand for halal products, a market estimated to be worth US$3 trillion.
The Punjab Halal Development Agency (PHDA) is a halal development organisation owned by Government of Punjab while the Halal Research Council works globally on halal certifications.