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| Source: Al Tayer Group. |
Mentored by the Al Tayer Group Creative Services team, 24 students visually interpreted what Ramadhan means to them with each window. Matteo Magnanini, Head of Creative Services for Al Tayer Group said at the launch, “Al Tayer Group has been an involved patron with causes and charities that support the access to and quality of education, well-being and future opportunities for children in the community. Therefore our partnership with Mawaheb was a natural extension to this.
Our aim was simply to offer the students a 360-degree approach to showcase their talents. Working in a process-led environment, each artist has experienced all the stages of a window design process from its inception at sketch on paper, to the actual unveiling we are all here for today,” said Matteo.
The windows feature the following themes:
In One Vase, We Bloom Together
A beautiful bouquet is created when various individual blooms are combined together.
Give, Give, Give
Give with joy, and give with kindness. Here the artists interpret giving the best of ourselves and bringing out the best in the world around us.
Gift List
The theme revolves around making Ramadhan a time for giving and sharing. Being rich in our human values and sharing wealth with the world around us.
Say Yes to All
The artists visually outline how we must learn to accept people for who they are and not who we want them to be.
Bloomingdale's in Dubai is the first Bloomingdale's store to open outside of the US, made possible as part of a strategic relationship with the Al Tayer Group. Macy's announced in January 2016 that a Bloomingdale's will open in Kuwait in 2017 in conjunction with Al Tayer.
Interested?
Mawaheb’s eight dedicated Ramadan-themed windows at Bloomingdale’s-Dubai will remain on display through Eid al-Fitr. Bloomingdale's-Dubai is in the Dubai Mall.
Watch the associated video