Wednesday 7 June 2017

Gift a MILO breakfast to the needy

Source: MILO website. Poster for MILO's Ramadhan campaign.
Source: MILO website. Poster for
MILO's Ramadhan campaign.
MILO Singapore is donating a breakfast basket to a needy family for every S$30 purchase of MILO beverage products made at a major supermarket.

MILO Singapore aims to raise 3,200 breakfast baskets for needy families under the Tabung Amal Aidilfitri Trust Fund (TAA Trust Fund). Aidilfitri is the local name for Eid al Fitr.

Chow Phee Chat, Director, Marketing Communications and Corporate Affairs of Nestlé Singapore shared: “Ramadhan is a sacred month marked by fasting and giving back to the society through charity work. That gave us the idea of partnering Tabung Amal Aidilfitri Trust Fund and roping in the community to help raise breakfast baskets for the less fortunate in the community. Through this campaign, we also want to remind and reinforce to our Muslim friends the importance of a wholesome and nutritious breakfast so they have enough energy to sustain them throughout the day’s fast.”

Muhd Harmizan, Head of Exco of Tabung Amal Aidilfitri Trust Fund said, "Over the past 25 years, Tabung Amal Aidilfitri Trust Fund has actively raised funds to help the less fortunate during the Ramadhan period. The generous support and contributions from individuals and corporate partners like Nestlé Singapore is pivotal to making this year’s fund-raising a success. We welcome this new partnership with Nestlé and hope to provide all our beneficiaries with a meaningful and wonderful Aidilfitri.”


Source: MILO. From left: Ilhan Fandi, Wendy Jacobs, Iryan Fandi, Fandi Ahmad.
Source: MILO. From left: Ilhan Fandi, Wendy Jacobs, Iryan Fandi, Fandi Ahmad.

MILO recommends that food taken for suhoor should be wholesome, and can include oats, multigrain bread and MILO. Two servings of MILO Nutri G, formulated with wholegrains, oats and barley and wheat gives the fibre equivalent to a bowl of rolled oats. 

Ten of the contributors will be selected to join football superstar Fandi Ahmad and his family when they break their fast in June. Each of the 10 can bring along three family members to this event.

Interested?

Register the purchase by MMS or via a contest form

To qualify, at least one MILO powder and one MILO ready-to-drink product must be purchased, with entries sent in by June 11. Read the terms and conditions (PDF)