|Source: Research and Markets.|
According to the TechSci Research report, the cosmetics market in KSA for women is anticipated to grow at a CAGR of over 11% from 2017 to 2022, on account of growing demand for halal cosmetics, a booming retail industry and easy availability of cosmetics online.
Cosmetic products are no longer restricted to being used on special occasions, but are gaining prominence as part of a daily regimen. In KSA, women's cosmetic products are being widely adopted, and have emerged as high utility products, especially over the last few years.
Women in the country are becoming more open to trying new products which help them in maintaining a youthful and elegant look. In addition to conventional cosmetics, several new products are being introduced in the Saudi Arabian market to help women in protecting their skin from pollution and sun damage. Moreover, backed by growing trend of workplace gender equality in the country, the women workforce is continuously expanding, which in turn is aiding the KSA women cosmetics market.
Increasing urbanisation, growing per capita spending on cosmetics, continuous product innovations and aggressive marketing by companies as well as online retailers are expected to positively influence the market during the forecast period.
Companies mentioned in the report include Avon Saudi Arabia, Beiersdorf, Clara International Beauty Group, Inika, L'Oréal Saudi Arabia, Louis Vuitton Saudi Arabia, OnePure, Procter & Gamble,
Saaf Skincare, and Unilever Saudi Arabia.
Buy the Saudi Arabia Women Cosmetics Market, By Type, By Point of Sale, By Age Group, By Halal Vs. Conventional, By Organized Vs. Unorganized, Competition Forecast & Opportunities, 2012-2022 report