Wednesday, 30 May 2018

Halal food demand growing outside of APAC and Middle East

The Global Halal Food & Beverage Market - Growth, Trends, and Forecast (2018 - 2023) report from Mordor Intelligence has been added to's offering.

The global halal food and beverage market was valued at US$670 million in 2016, addressing a target audience of 1.6 billion consumers.

The halal market has witnessed a universal shift in the demand and supply chains of halal food products. They are increasingly made available in Western-style grocery stores including supermarkets and hypermarket chains. A key development was official Olympics catering provider Shinsegae catering halal foods for Muslim Olympians during the Winter Olympics in 2018, Mordor Intelligence said. Shinsegae Food's cafeteria in the PyeongChang Olympic Village satisfied halal requirements, it was announced in January 2018.

From a market perspective, the traditional major target markets remain in Asia-Pacific and the Middle East. Mordor Intelligence says that as the dynamics within the Muslim world change and globalisation trends continue to shape consumers’ tastes, habits, and spending patterns across the world, it is highly likely that the developing halal markets will have increasingly influential roles in the established markets of the Middle East and Asia, particularly by influencing global corporate halal strategies.

To meet the halal requirement, food producers are encouraged to follow global benchmarks, such as ISO9000, Codex Alimentarius, QA, HACCP, GHP, and standard operating procedures (SOPs).

Companies mentioned in the report include:

Al Islami Foods
American Foods Group
Arman Group
Banvit Meat and Poultry
Namet Gida
OneWorld Foods
Saffron Road
Tahira Foods