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| Source: Wego. From left: Mamoun Hmidan, Chief Business Officer at Wego, Saleh Mohammed AlGeziry, Director General, Tourism Sector, DCT Abu Dhabi; and Abdulla Yousuf Mohamed, Director, International Operations Department, DCT Abu Dhabi. |
The collaboration aims to inspire travellers across the MENA region to rediscover Abu Dhabi's heritage, nature, and entertainment. Through targeted digital campaigns and data-driven storytelling, Wego will position Abu Dhabi at the forefront of regional travel consideration, connecting high-intent travellers directly to flights and stays.
With strong air connectivity, world-class hospitality, and a dynamic cultural and entertainment landscape, Abu Dhabi is increasingly capturing the attention of regional travellers seeking accessible yet enriching escapes. Visitors can experience the UNESCO-listed oases of Al Ain region, the dunes of the Rub' al Khali, and the grandeur of Sheikh Zayed Grand Mosque. Other highlights include the artistic mastery of Louvre Abu Dhabi, the shores of Saadiyat Island, and the adrenaline of Yas Island's theme parks.
Mamoun Hmidan, Chief Business Officer at Wego said: "Abu Dhabi continues to set the benchmark for regional tourism, seamlessly uniting rich heritage with transformative, future-ready experiences. Through our partnership with DCT Abu Dhabi, we are leveraging Wego's market intelligence and reach across MENA to inspire travellers and convert that inspiration into seamless bookings. We are proud to support Abu Dhabi's tourism vision by connecting millions of travellers to experiences that are both authentic and extraordinary."
Abdulla Yousuf, Director of International Operations at DCT Abu Dhabi, added: "Our collaboration with Wego enables us to amplify Abu Dhabi's diverse offering to a highly engaged regional audience. As demand grows for meaningful, culturally immersive experiences closer to home, Abu Dhabi is always ready to welcome travellers with exceptional infrastructure, rich heritage, and a year-round calendar of world-class events."