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| Source: Safe 'N' Beautiful. |
Safe 'N' Beautiful (S'N'B), the natural nail care beauty house, has reported a steep rise in global demand for its recently launched SʹNʹB Nail Wash Off range of wudhu-friendly premium nail polishes. The 'six-free'* formula polishes are water-based, water-permeable and removable by rubbing nails gently with soap and water. The polishes are an intelligent beauty solution for women who prefer a safe alternative to chemically based products, the company said.
"Women are more carefully considering the safety and eco-friendliness of the cosmetics they include in their beauty regimen," said Jeanette Sklivanou, founder of Safe 'N Beautiful. "And with time a precious commodity, women are also seeking ways to simplify their beauty routines. SʹNʹB Nail Wash Off provides the perfect solution and balance for natural beauty combined with minimum fuss."
According to S'N'B, this range offers a salon-quality finish and halal compliance as the polishes are free of harmful chemicals, allergens, alcohol, and animal ingredients. They have not been tested on animals.
The collection features a wide palette that ranges from rich jewel tones to vibrant summer hues and an on-trend 'Naturel' collection featuring pale buff and beige tones. For a longer lasting finish SʹNʹB provides a water-based topcoat.
As with the Snails (Safe Nails) range for children, the water-based formulation is quick-drying and easily removable from clothes and furnishings. Application touch-ups are easily achieved with water and a cotton bud.
Snails and SʹNʹB Wash Off are available online and across 40 countries in select salons, boutique stores, duty free outlets and other retail locations in Asia and the Middle East. Safe 'N Beautiful is also seeking distributors in key markets, including in the Gulf region.
*The six are: formaldehyde, dibutyl phthalte (DBP), toluene, formaldehyde resin, parabens, and camphor.
As with the Snails (Safe Nails) range for children, the water-based formulation is quick-drying and easily removable from clothes and furnishings. Application touch-ups are easily achieved with water and a cotton bud.
Snails and SʹNʹB Wash Off are available online and across 40 countries in select salons, boutique stores, duty free outlets and other retail locations in Asia and the Middle East. Safe 'N Beautiful is also seeking distributors in key markets, including in the Gulf region.
*The six are: formaldehyde, dibutyl phthalte (DBP), toluene, formaldehyde resin, parabens, and camphor.